Flight Risk
Background
With Christmas fast approaching, Flight Risk needed a Shopify store as fearless as their brand: designed, built and launched without missing a beat. Having 3 weeks from start to launch date meant ensuring clarity and speed in every step.
Approach
The challenge when designing this site was to balance delivering a killer brand experience, whilst sticking the the deadline. In order to balance the two, I focussed on quick iteration and designing multi-use sections that were re-usable across key pages.
Impact
The result was a fully functional, responsive Shopify store launched on schedule, capturing Flight Risk’s bold personality and delivering an outstanding eCommerce experience.
UX Design
Design System
Responsive Website Layouts


