Cardigang
Cardigang are a young, fun, and Australian owned DIY knit kit brand. Studio Alt was engaged to launch their Shopify store and create a custom bundling experience allowing customers to play with their pattern colour combinations. This entailed designing a custom product page with an interactive colour picker and branded icons.
More recently, we updated the custom product page for a more seamless customer experience, and introduced a custom mega-menu that showcases Cardigang's unique products and brand identity. Character mascots of the "sassy gang" were created as part of these updates to bring each yarn type to life!

